Who Reads the CWJ? Information about our demographics.
Advertising Deadline Dates
Updated Oct 1, 2008:
Sept 15th |
for November annual release |
Word Ads -PRINT Format
40 cents per word, minimum of 20 words including name and address.
Address counts as 4 words only.
Display Ads -PRINT Format
Camera Ready Ads preferred, but not necessary. If the text can be inserted into the body of an email, we can set it up for you from there. (There is no charge for the set up, and it is actually much easier for us this way.)
If you have the layout done as a tiff, jpeg, or gif file, we can handle those easily as well.
under review as at Oct 1, 2008 | ||
COLUMN INCH |
$8.00 |
(2.1" wide by 1" long) |
QUARTER PAGE |
$21.00 |
(2.1" wide by 3.5" long) |
HALF PAGE |
$36.00 |
(4.2" wide by 3.5" long) |
FULL PAGE |
$60.00 |
(4.2' wide by 7" long) |
Canadian Advertisers add 6% GST. | ||
US and other countries: Remit in US Funds and DO NOT add GST. |
||
Web Site Advertising:
All website advertising considered will be subject to CWJ editorial approval; we retain the right to refuse ads we feel are not suitable for our audience. Our email and/or subscription lists are not for sale. Advertising is marked as advertising. If we find that the focus of the advertising has changed since its initial acceptance, we reserve the right to pull the ad off the site and will refund any balance of time owing minus an administration fee of $25.00 (Canadian Advertisers please add HST-13%)
Web advertising will be accepted for pre-determined and pre-paid time frames.
Small Web Link on Main Index Page
(call for current web statistics) (includes set-up)
One Month (30 days) |
$45 CDN |
Two Months (60 days) |
$65 CDN |
Six Months (180 days) |
$145 CDN |
Small Web Link on Writer's Links Page
(call for current web statistics)
One Month (30 days) |
$30 CDN |
Two Months (60 days) |
$35 CDN |
Six Months (180 days) |
$55 CDN |
Inquire at our Service Desk for any further information, including set-up, or other time frames.
Who Reads the CWJ?
The February 2001 Reader's Survey responses have been surprising, and we thank all those who took the time to respond. So what have we learned?
We have a very loyal readership; 23% have had subscriptions for six years or longer; 10% have been reading us for four to five years; 31% have been with us for at least two to three years; and another 26% have been with us for a year. In any category there are those who chose not to fill it in, and that's fine also; total percentages in any category will not add up to 100% for that reason.
So who are you? 70% are active and/or professional writers; 23% indicate they consider themselves to be novices. 80% are aged 50 and over; 8% are aged 40-49; 10% are ages 30-39; no one younger answered the survey, or admitted to it. Female readers outnumber male readers two to one. Those owning a computer represented 74% but that did not automatically mean access to the internet (64% reported internet access). A sensitivity to the fact that everyone is not computer literate, or intends to be, was mentioned more than once. We always do try to keep that in mind. The website, for those who could access it, was a hit in terms of user friendliness, and information. The Spotlighting the Links column is posted in web format so you don't have to re-type all those pesky links in the column if you would rather just click on them. We make it as easy as possible because that's the way we would like it done for us.
The cover is not why you receive the CWJ, but we're concerned that you like it enough to leave it handy for your reference: 85% liked it, or loved it. The quotes from the magazine on the back cover of the 2001-February issue were well received: "It grabbed my attention and I went straight away to the article it came from." The new Table of Contents separated into sections was an unexpected success. Sometimes you try things to make your life easier and find that it works for everyone else as well. The Quotes for Thought feature was almost unanimously mentioned as the feature our readers re-type to put over their work desks, or as motivation for their writing. The Market Notes section also scored high in usefulness. The Short Fiction contest has been well received, and the fiction is read by most who responded, although not always right away. Most readers are pleased with the variety and mix of articles we present in each issue.
